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Don't Underestimate the Nose: How Scent Marketing Strategies Influence Customers

Don’t Underestimate the Nose: How Scent Marketing Strategies Powerfully Influence Customers

When shopping, you probably come across a specific store with an outstanding smell. This is an example of Scent Marketing Strategies. Immediately, upon getting the same smell from outside, you will remember the brand or store. Do you think it is accidental? From the music in the background to how the store is structured, everything

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7 Clothing Brand Strategies: Transforming Your Fashion Brand

7 Clothing Brand Strategies: Transforming Your Fashion Brand

7 Clothing Brand Strategies for Clothing Brand Dominance In today’s fast-changing fashion industry, clothing brand strategies are key to thriving amid unprecedented growth propelled by people’s appetite for chic and fashionable clothing. A culture of online trend-hunting and celebrity fashion-watching has taken hold. As we know, they shifted to buying clothes online rather than going

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